Comunidade virtual e ambiência religiosa: a Igreja Pentecostal Deus é Amor no ciberespaço

Resumo (EN)

This research aims to recover and record the History of one of the most important programs of the national broadcast journalism. O Pulo do Gato has been on air for 42 years informing and providing services and it is an absolute audience leader for at least two decades. At its command, the program has one of the most significant figures of Brazilian journalism: José Paulo de Andrade is a record breaker on air. There is not any documentation about any other professional has been so long as front man of a news program on the radio. Throughout this period, he did not head the program only in the initial two weeks, once the presenter chosen at first, Gióia Junior, did not get the ideal features to lead a program created to "wake up" São Paulo, and he asked to leave the command of the morning show. The (re- )establishment of the program History took place from the memories of the leading professionals who worked at the morning program, as far as some interlocutors that had their memories raised in their daily life and told about the importance of that show. Some of the characters are already dead, but the audio stored on the Documentation and Memory Center of Rádio Bandeirantes – some of them since its founding in 1937 – were fundamental to reach each successful step of O Pulo do Gato. By the analysis of all testimonials, it was possible to realize the importance of the almost unique front man for the success of the morning program. With his particular style and a recipe usually said as "magical" – because he does not hide it, but no one can copy it – Zé Paulo gives voice to the listeners and he holds their causes as if they are his own ones. Front man and program are one: there is no one without another one.