Do anonimato à fama: processos de celebrização no funk ostentação.

Resumo (EN)

This article deals with the celebrization processes involved in the transition of ordinary young people from the periphery of São Paulo to local and even national idols, as interpreters of funk ostentação. The main route of this: the upload of their music videos to the youtube plataform. We will see how the MCs, song writers and singers of the funk ostentação style recently became social actors in their communities, and how they contribute to the representations they carry out to be the symbols or products and act as instruments of imaginary materialization. The funk ostentação, marks a sense of resistance facing the reigning indignation, as well as a desire to belong to a class or group that is still wanted to belong to. Finally, we pointed to the ambiguous and contradictory senses of resistence show by this musical genre and their austhetics and values, in bioresistences that pass trought the bodies and affects.