2025 – How do Consultants Understand the Privacy of Personal Data in Brazilian Financial Institutions?

Resumo (EN)

The General Data Protection Law (LGPD, initials of the words in Portuguese) aims to safeguard the basic right to privacy and personal freedom, as well as the formation of the personal freedom of each. The primary objective of this investigation is to examine how a group of LGPD consultants applies the theoretical framework of privacy calculation to inform privacy decisions. The investigation was intended to measure the direct relationships of the privacy calculation in the financial sector, and the survey is attempting to determine the perceived threat and expected quality of care. Hypotheses were significant, but regarding personal data, as it is considered important and personal, they are cautious and unwilling to disclose this data to any company, even if there is a benefit or an unfavorable financial situation. Respondents are reluctant to disclose their personal data to trusted companies, such as banks, to receive benefits.