2022 - The Digital Platform as Digital Innovation: A Study from the Perspective of Dynamic Capabilities
Título (EN)
The Digital Platform as Digital Innovation: A Study from the Perspective of Dynamic Capabilities
Autor(es)
Marcelo Tsuguio Okano | Henry de Castro Lobo dos Santos | Edson Luiz Ursini
Instituição
Universidade Paulista
Tipo
Artigo
Tipo de Mídia
Revista
Resumo (EN)
The objective of this study is to examine how digital platforms digitally innovate companies and organizations, using the business model for dynamic capacity in three Brazilian companies. To achieve the proposed objective, a case study research method was used, with theoretical models of digital platforms, digital innovation and dynamic capabilities. The empirical research results proved that the three companies have a digital platform for business transactions as their main component, and that this model connects customers and suppliers through services.
Palavras-chave
Digital innovation | digital transformation | digital platform | dynamic capabilities