A importância do capital social ao desenvolvimento de empreendimentos em estágios iniciais: um estudo teórico-empírico

Resumo (EN)

The rate of new ventures, defined as businesses with up to 42 months of operation, has grown steadily in Brazil over recent years. In 2019 alone, more than 2.9 million new companies were established in the country, representing a 23.3% increase compared to 2018. Despite this growth, approximately one out of every four companies ceases operations before completing two years in the market, highlighting the importance of studies that seek to understand the factors associated with the development of new ventures, including relational aspects. Within this context, this article investigates, from a relational theoretical perspective, the influence of relational and structural social capital on the development of three early-stage ventures embedded in a creative economy cluster. A qualitative research strategy was adopted, using a case study as the research method. The findings indicate that the development of these ventures is influenced by both relational and structural social capital, demonstrating the importance of social relationships and network structures in fostering the growth and consolidation of new businesses. The study contributes to the entrepreneurship literature by expanding the understanding of how different dimensions of social capital influence the development of early-stage ventures.